October 30, 2010

Nordic Gaming Group to offer pool betting via Kambi

Unibet’s B2B sportsbook business Kambi Sports Solutions has signed a two-year agreement to provide the company’s online pool betting products to Nordicbet, Triobet and Tobet – the gaming sites operated by Nordic Gaming Group.

Kambi will provide Supertoto and Superscore pool betting products to all three gaming sites, who will join Paf, Expekt and Unibet in creating a joint pools offering.

“We are proud that NordicBet, one of the premium brands in the Nordics has chosen Kambi´s pool betting product,” said Kristian Nylén, newly appointed CEO of Kambi Sports Solutions. “The agreement is an important stepping stone to consolidate our position as the market leader in pool betting for international gaming operators.”

Supertoto is offered through a number of weekly coupons where the objective is to predict the correct outcomes in selected matches. The main weekend coupon, Supertoto14, consists of 14 matches from the top European leagues. Supertoto14 pays out on 11 or more correctly predicted matches.

Superscore consists of 2-4 matches where the objective is to predict the correct scores in the selected matches.

“We regard Supertoto and Superscore as excellent complements to our existing product portfolio, which we think our customers will appreciate,” said Kari Luukkonen, head of sportsbook for Nordic Gaming Group.

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