Online poker operator 888 Group believes it is still at the table in the battle for the online gaming company Bwin.party.
The group, which runs a popular poker website as well as online casino gaming, has arranged a meeting with Bwin this week.
The move comes despite Bwin’s board declaring last week that a rival offer from GVC and Canadian poker giant Amaya was its preferred option.
After that announcement, GVC chief executive Kenny Alexander said was “just days away” from completing the deal.
A spokesperson for GVC yesterday downplayed the challenge from 888: “We have put forward a very compelling offer for Bwin, and are pleased to have received the support of the Bwin board.”
Both bids point to synergies between their operations and that of Bwin, and the potential savings that could come from increased scale.
While 888 provides the technology behind Bwin’s poker platform via its Dragonfish business-to-business service, GVC argues that its bid offers even greater cost synergies.
Alexander has confirmed that part of the cost savings would come from job losses – removing some of those who would be doing duplicate roles in the expanded company.
If its bid were successful, GVC would retain Bwin’s sports betting company. Amaya, which owns the market-leading PokerStars website, would take over the poker business.
The announcement from the Bwin board last week confirmed that GVC would buy its shares at a value of 110p a share, and said it “has determined to work with GVC so that they can finalise their offer over the coming days.”
The joint bid from GVC is very similar to the one it made for Sportingbet, alongside bookmaker William Hill in March 2013.
A final decision by the Bwin board is expected later this week.
July 13, 2015
July 10, 2015
Unibet Acquires Stan James Online
Unibet Group plc has today signed an agreement to acquire the online gambling business of Stan James Group plc together with full rights and ownership of the brand. The transaction does not include the UK shops business operated under the Stan James brand, which for a transitional period has been granted rights to the brand. Stan James is one of the most well respected online gambling operators in the locally regulated UK market offering online sports betting, casino and poker through its web site www.stanjames.com.
The transaction is subject to regulatory approvals and is expected to complete in the second half of the third quarter 2015.
The transaction will significantly strengthen Unibet’s position in the large UK online market which is estimated to be worth around GBP 2.7 billion in 2015 according to H2 Gambling Capital and thus is one of the largest on-line markets globally that has already re-regulated with attractive terms and conditions. The acquisition price of GBP 19 million is payable fully in cash and will be adjusted for customer liabilities that Unibet will take over on completion.
Stan James has approximately 150 employees based in Gibraltar. In line with standard EU rules on the acquisition of a business, the employees will transfer their employment to Unibet.
In the five month period to 31 May 2015, the GWR of Stan James online business was GBP 10.5 million and the EBITDA, after charging UK point of consumption tax, was GBP 1.4 million. On an annualised basis the acquisition multiple is therefore around 6 times 2015 EBITDA, without taking account of any future synergies from the transaction. Such synergies can consist of more effective marketing and economies of scale associated with third-party procurement of products. For the second quarter of 2015, the number of quarterly active customers amounted to 84,266.
“We have long been looking at strengthening our position in the UK online market. Stan James as an operator is one of the most well-respected in the UK market with particular strengths in horse-racing and other British sports. Stan James has had a long presence in the British market where there are few companies of this size available for acquisition. Since Unibet has only recently targeted the UK market there is little overlap between our respective businesses. Over time we see a significant potential to increase the breadth of the Stan James product range, such as live streaming, casino and improving the mobile offering,” says Henrik Tjärnström, CEO Unibet.
Denis Kelly, CEO of Stan James Online says, “We are delighted to join the wider Unibet group. There is a substantial market opportunity in the UK following the re-regulation. Through the combination of Unibet’s expertise in marketing and financial strength, together with Stan James’ high quality sports and racing betting offering aimed at the UK market, I am confident that we can increase substantially the combined Group’s market share in the UK. I would also like to take this opportunity to thank the shareholders of Stan James for their strong support of the business.”
The transaction is subject to regulatory approvals and is expected to complete in the second half of the third quarter 2015.
The transaction will significantly strengthen Unibet’s position in the large UK online market which is estimated to be worth around GBP 2.7 billion in 2015 according to H2 Gambling Capital and thus is one of the largest on-line markets globally that has already re-regulated with attractive terms and conditions. The acquisition price of GBP 19 million is payable fully in cash and will be adjusted for customer liabilities that Unibet will take over on completion.
Stan James has approximately 150 employees based in Gibraltar. In line with standard EU rules on the acquisition of a business, the employees will transfer their employment to Unibet.
In the five month period to 31 May 2015, the GWR of Stan James online business was GBP 10.5 million and the EBITDA, after charging UK point of consumption tax, was GBP 1.4 million. On an annualised basis the acquisition multiple is therefore around 6 times 2015 EBITDA, without taking account of any future synergies from the transaction. Such synergies can consist of more effective marketing and economies of scale associated with third-party procurement of products. For the second quarter of 2015, the number of quarterly active customers amounted to 84,266.
“We have long been looking at strengthening our position in the UK online market. Stan James as an operator is one of the most well-respected in the UK market with particular strengths in horse-racing and other British sports. Stan James has had a long presence in the British market where there are few companies of this size available for acquisition. Since Unibet has only recently targeted the UK market there is little overlap between our respective businesses. Over time we see a significant potential to increase the breadth of the Stan James product range, such as live streaming, casino and improving the mobile offering,” says Henrik Tjärnström, CEO Unibet.
Denis Kelly, CEO of Stan James Online says, “We are delighted to join the wider Unibet group. There is a substantial market opportunity in the UK following the re-regulation. Through the combination of Unibet’s expertise in marketing and financial strength, together with Stan James’ high quality sports and racing betting offering aimed at the UK market, I am confident that we can increase substantially the combined Group’s market share in the UK. I would also like to take this opportunity to thank the shareholders of Stan James for their strong support of the business.”
July 05, 2015
Playtech win deal to supply Norsk Tipping
Playtech have signed an agreement to supply locally adapted content to gaming operator Norsk Tipping.
The deal which will supply game content to over 4,300 interactive gaming terminals will start from August this year with the first delivery of the content of retail gaming specifically for the Norwegian Belago (bingo halls) and Multix (retail) sectors.
The company, under Playtech subsidiary Videobet Interactive Sweden, is one of three suppliers selected to provide new content for all Norsk Tipping interactive gaming terminals. The duration is for an initial two-year period that includes an option for two further one-year extensions.
Shimon Akad, chief operating officer at Playtech, said: “We have an excellent relationship with Norsk Tipping and this news only serves to reinforce this. We’re delighted both with the outcome of the procurement process and scoring highest among our competitors.”
He added: “The content agreement is in line with our regulated markets strategy and strengthens our market share in Norway alongside our existing software, systems and hardware provision.”
Lene Finstad, executive vice president of product and brands at Norsk Tipping, said: “We are excited to have Playtech as one of our three partners for the delivery of new interactive terminal games. In its tender the company demonstrated a deep understanding and a highly attractive games strategy for the Belago and Multix markets, and we look forward to bringing a wide range of new content to these markets to further develop them in a responsible, yet attractive way.”
The deal which will supply game content to over 4,300 interactive gaming terminals will start from August this year with the first delivery of the content of retail gaming specifically for the Norwegian Belago (bingo halls) and Multix (retail) sectors.
The company, under Playtech subsidiary Videobet Interactive Sweden, is one of three suppliers selected to provide new content for all Norsk Tipping interactive gaming terminals. The duration is for an initial two-year period that includes an option for two further one-year extensions.
Shimon Akad, chief operating officer at Playtech, said: “We have an excellent relationship with Norsk Tipping and this news only serves to reinforce this. We’re delighted both with the outcome of the procurement process and scoring highest among our competitors.”
He added: “The content agreement is in line with our regulated markets strategy and strengthens our market share in Norway alongside our existing software, systems and hardware provision.”
Lene Finstad, executive vice president of product and brands at Norsk Tipping, said: “We are excited to have Playtech as one of our three partners for the delivery of new interactive terminal games. In its tender the company demonstrated a deep understanding and a highly attractive games strategy for the Belago and Multix markets, and we look forward to bringing a wide range of new content to these markets to further develop them in a responsible, yet attractive way.”
June 26, 2015
William Hill exits Portugal and Estonia markets
In accordance with “recent regulatory developments”, William Hill has confirmed that it will exit its betting and gaming services from Estonia and Portugal markets.
The operator send email communications to its affiliates and media partners stating that its services for the markets would end on 28 June.
Affiliates and media partners have been instructed to remove all William Hill marketing inventory
William Hill has further instructed Estonian and Portuguese players to withdraw any existing funds
A William Hill communication read
“We would like to inform you that following recent regulatory developments in Estonia and Portugal, with effect from June 28th 2015, William Hill will cease to accept business from customers in Estonia and Portugal,”
“We would like to take this opportunity to thank you for all your efforts and our joint work together over the past years in the Estonian and Portuguese markets.
“We value your cooperation and contribution and, though William Hill is obliged to cease to accept business from customers in Estonia and Portugal for the time being, we are confident that we will have the opportunity to work together in the future.”
The operator send email communications to its affiliates and media partners stating that its services for the markets would end on 28 June.
Affiliates and media partners have been instructed to remove all William Hill marketing inventory
William Hill has further instructed Estonian and Portuguese players to withdraw any existing funds
A William Hill communication read
“We would like to inform you that following recent regulatory developments in Estonia and Portugal, with effect from June 28th 2015, William Hill will cease to accept business from customers in Estonia and Portugal,”
“We would like to take this opportunity to thank you for all your efforts and our joint work together over the past years in the Estonian and Portuguese markets.
“We value your cooperation and contribution and, though William Hill is obliged to cease to accept business from customers in Estonia and Portugal for the time being, we are confident that we will have the opportunity to work together in the future.”
June 23, 2015
Bwin.Party sells poker tournaments business for $35m
Bid target Bwin.Party has sold its televised poker tournaments business to a Chinese gaming company for $35m (£22.1m).
The online gambling firm is offloading World Poker Tour (WPT) to Ourgame International, a Hong Kong-listed developer of internet and mobile games.
Loss-making WPT broadcasts high-stakes poker tournaments in more than 150 countries, and Bwin.Party will remain a sponsor of its shows and events until December next year, with first refusal over other deals beyond that date.
Dave "The Devilfish" Ulliott, Britain’s best-known professional poker player who died earlier this year, is one of WPT's past champions.
The sale comes as Bwin.Party itself considers two competing takeover approaches, one of which is understood to value the company at €1.5bn (£1.1bn). Martin Weigold, finance chief of the FTSE 250 group, said the WPT disposal was “consistent” with its plan to sell non-core businesses.
“We believe that now is the right time to release that value for shareholders so that we can focus our efforts on our core real money gaming and technology business,” he added. Shares in Bwin.Party were up 2.9pc in afternoon trading on the sale.
WPT, which holds tournaments in cities such as London and Las Vegas, posted an adjusted loss of €4.1m last year on revenues of €10.4m. PartyGaming, which merged with Bwin in 2011, bought the business for $12.3m almost six years ago. Beijing-based Ourgame, the new owner, agreed a licensing deal with WPT covering a number of Asia countries in December.
Bwin.Party made no mention of its potential takeover in Monday’s announcement.
Amaya, the Canadian giant behind Pokerstars and Full Tilt Poker, has teamed up with GVC for a €1.5bn approach for the company, while online gambling group 888 Holdings has also made a rival takeover proposal.
Shares sales earlier this month by the two founders of PartyGaming rattled investors by sparking concerns that a deal for Bwin.Party might not materialise.
The online gambling firm is offloading World Poker Tour (WPT) to Ourgame International, a Hong Kong-listed developer of internet and mobile games.
Loss-making WPT broadcasts high-stakes poker tournaments in more than 150 countries, and Bwin.Party will remain a sponsor of its shows and events until December next year, with first refusal over other deals beyond that date.
Dave "The Devilfish" Ulliott, Britain’s best-known professional poker player who died earlier this year, is one of WPT's past champions.
The sale comes as Bwin.Party itself considers two competing takeover approaches, one of which is understood to value the company at €1.5bn (£1.1bn). Martin Weigold, finance chief of the FTSE 250 group, said the WPT disposal was “consistent” with its plan to sell non-core businesses.
“We believe that now is the right time to release that value for shareholders so that we can focus our efforts on our core real money gaming and technology business,” he added. Shares in Bwin.Party were up 2.9pc in afternoon trading on the sale.
WPT, which holds tournaments in cities such as London and Las Vegas, posted an adjusted loss of €4.1m last year on revenues of €10.4m. PartyGaming, which merged with Bwin in 2011, bought the business for $12.3m almost six years ago. Beijing-based Ourgame, the new owner, agreed a licensing deal with WPT covering a number of Asia countries in December.
Bwin.Party made no mention of its potential takeover in Monday’s announcement.
Amaya, the Canadian giant behind Pokerstars and Full Tilt Poker, has teamed up with GVC for a €1.5bn approach for the company, while online gambling group 888 Holdings has also made a rival takeover proposal.
Shares sales earlier this month by the two founders of PartyGaming rattled investors by sparking concerns that a deal for Bwin.Party might not materialise.
Ladbrokes admits merger talks with Coral
Ladbrokes has revealed it is in shock merger talks with fellow bookmaker Coral as CEO Jim Mullen aims to make immediate progress in catch up with rival William Hill.
Ladbrokes has issued a statement to the stock market, responding to press speculation about a merger, in which it admits to having talks. It said: “In response to recent press speculation, Ladbrokes Plc confirms that it is in discussions with the board of Gala Coral Group Limited regarding a possible merger of Ladbrokes and Coral Retail, Eurobet Retail and Gala Coral’s Online businesses, to create an enlarged business which would be listed on the official list of the UK Listing Authority and traded on the main market of the London Stock Exchange.
“Shareholders are advised that there can be no certainty that the discussions between Ladbrokes and Gala Coral will lead to any agreement concerning the possible merger or as to the timing or terms of any such agreement and there can be no assurance that, even if reached, any such agreement would be completed. Ladbrokes also notes that, in the event that such a transaction proceeds, it may undertake a non pre-emptive equity placing to strengthen the balance sheet of the Combined Entity.”
Ladbrokes is also considering postponing a planned Business Review presentation scheduled for 30 June which it says may now be re-scheduled depending on how discussions progress.
It is certainly one of the most stunning potential mergers in the UK gambling industry, the nearest in scale being the merger between bwin and Party Gaming which hasn’t been an overwhelming success. It certainly represents a bold piece of corporate maneouvering from Jim Mullen. He commented:
“Since becoming CEO my focus has been on a more aggressive plan to build digital scale and grow our recreational customer base across all channels, which is key to creating a more sustainable and growing Ladbrokes. My plans are well advanced and I look forward to presenting them to shareholders.
“A merger with Gala Coral could create a combined business with significant scale and has the potential to generate substantial cost synergies, creating value for both companies’ shareholders.
“The Board has not yet concluded whether a transaction is strategically attractive and can be delivered to shareholders on appropriate terms.”
Coral’s bookmaking business has long been mooted for a stock market listing once the company had divested its bingo business, but few would have anticipated this route. A major hurdle for the deal would be the Competition and Markets Authority, whose predecessor the Office of Fair Trading frequently forced bookmakers to sell off any competing ‘local’ betting shops. The deal will likely see a huge number of beting shops from the combined group go up on the market to satisfy competition concerns, providing opportunities for a firm like Paddy Power to expand significantly and instantly.
Ladbrokes has issued a statement to the stock market, responding to press speculation about a merger, in which it admits to having talks. It said: “In response to recent press speculation, Ladbrokes Plc confirms that it is in discussions with the board of Gala Coral Group Limited regarding a possible merger of Ladbrokes and Coral Retail, Eurobet Retail and Gala Coral’s Online businesses, to create an enlarged business which would be listed on the official list of the UK Listing Authority and traded on the main market of the London Stock Exchange.
“Shareholders are advised that there can be no certainty that the discussions between Ladbrokes and Gala Coral will lead to any agreement concerning the possible merger or as to the timing or terms of any such agreement and there can be no assurance that, even if reached, any such agreement would be completed. Ladbrokes also notes that, in the event that such a transaction proceeds, it may undertake a non pre-emptive equity placing to strengthen the balance sheet of the Combined Entity.”
Ladbrokes is also considering postponing a planned Business Review presentation scheduled for 30 June which it says may now be re-scheduled depending on how discussions progress.
It is certainly one of the most stunning potential mergers in the UK gambling industry, the nearest in scale being the merger between bwin and Party Gaming which hasn’t been an overwhelming success. It certainly represents a bold piece of corporate maneouvering from Jim Mullen. He commented:
“Since becoming CEO my focus has been on a more aggressive plan to build digital scale and grow our recreational customer base across all channels, which is key to creating a more sustainable and growing Ladbrokes. My plans are well advanced and I look forward to presenting them to shareholders.
“A merger with Gala Coral could create a combined business with significant scale and has the potential to generate substantial cost synergies, creating value for both companies’ shareholders.
“The Board has not yet concluded whether a transaction is strategically attractive and can be delivered to shareholders on appropriate terms.”
Coral’s bookmaking business has long been mooted for a stock market listing once the company had divested its bingo business, but few would have anticipated this route. A major hurdle for the deal would be the Competition and Markets Authority, whose predecessor the Office of Fair Trading frequently forced bookmakers to sell off any competing ‘local’ betting shops. The deal will likely see a huge number of beting shops from the combined group go up on the market to satisfy competition concerns, providing opportunities for a firm like Paddy Power to expand significantly and instantly.
June 19, 2015
Russian bookmakers slam government’s proposal to tax bettors’ winnings
Russia‘s bookmakers are protesting their government’s proposal to tax sports bettors’ winnings.
Russia is in the process of regulating its online sports betting market and its most recent draft decree was published in May. The Ministry of Finance’s latest proposal calls for bettors to be exempt from a 13% betting tax provided their winnings total less than RUB 4k (US $74).
But Russian bookmakers point out that the tax would apply if a player’s winnings top RUB 4k at any point during an as yet undetermined period of time – believed to be a calendar year – regardless of whether a player’s overall betting activity results in a net loss during this period.
Oleg Zhuravsky, president of the First Self-Regulatory Organization of Russian Bookmakers, told Bookmakersrating.ru that both bookies and bettors were opposed to the tax plan. Zhuravsky called the proposal “a complete misunderstanding” of the betting process that would only encourage bettors to seek out internationally licensed betting sites.
Konstantin Makarov, CEO of Russian lottery operator Bingo Boom and president of the rival Russian Bookmakers Association, warned that the proposal could result in bettors unintentionally opening themselves up to charges of tax evasion.
Makarov laid out a scenario in which a bettor had accounts with multiple betting operators, and his individual winnings at any one site might fly under the RUB 4k threshold while his overall winnings might exceed this amount. Similarly, bettors actively seeking to avoid taxation could intentionally break up large bets across multiple bookies.
Makarov also warned that, with one in 10 Russian adults enjoying sports and tote betting, both bookmakers and the Federal Tax Service would require significant boosts in manpower to track the individual wagering to ensure compliance with the proposed regime.
Public comment on the current betting regulatory proposal will remain open until August 8.
Russia is in the process of regulating its online sports betting market and its most recent draft decree was published in May. The Ministry of Finance’s latest proposal calls for bettors to be exempt from a 13% betting tax provided their winnings total less than RUB 4k (US $74).
But Russian bookmakers point out that the tax would apply if a player’s winnings top RUB 4k at any point during an as yet undetermined period of time – believed to be a calendar year – regardless of whether a player’s overall betting activity results in a net loss during this period.
Oleg Zhuravsky, president of the First Self-Regulatory Organization of Russian Bookmakers, told Bookmakersrating.ru that both bookies and bettors were opposed to the tax plan. Zhuravsky called the proposal “a complete misunderstanding” of the betting process that would only encourage bettors to seek out internationally licensed betting sites.
Konstantin Makarov, CEO of Russian lottery operator Bingo Boom and president of the rival Russian Bookmakers Association, warned that the proposal could result in bettors unintentionally opening themselves up to charges of tax evasion.
Makarov laid out a scenario in which a bettor had accounts with multiple betting operators, and his individual winnings at any one site might fly under the RUB 4k threshold while his overall winnings might exceed this amount. Similarly, bettors actively seeking to avoid taxation could intentionally break up large bets across multiple bookies.
Makarov also warned that, with one in 10 Russian adults enjoying sports and tote betting, both bookmakers and the Federal Tax Service would require significant boosts in manpower to track the individual wagering to ensure compliance with the proposed regime.
Public comment on the current betting regulatory proposal will remain open until August 8.
June 16, 2015
New player in Ladbrokes takeover?
As Royal Ascot begins this week the bookies will be hoping for a bonanza with William Hill alone expecting to turnover some £30 million alone over the next five days of racing.
Indeed there are two major racing calendar days the bookies look forward to, The Cheltenham Festival and Royal Ascot. This year mobile gambling will be the enjoy the biggest increase in betting as the platform offers punters the quickest opportunity to place a bet.
With the new POC tax from the UK government and betting shops on the decline suffering from the huge increase in online betting companies such as Ladbrokes are hoping for a very good week. Also the latest rumours on Ladbrokes are that a private consortium for £1.6billion or Paddy Power will show their hand and make a formal offer some time shortly after the Ascot meeting.
Insiders believe that the private consortium could trump Paddy Power in acquiring Ladbrokes with a bigger offer and also at the same time a solid focus on strengthening its online presence. It is not clear who is leading the consortium bid but rumour has it that it is a former senior executive from Ladbrokes.
With new Ladbrokes boss Jim Mullen’s strategy for the business to be announced at the end of June which is likely to focus on its digital and online operations, this will be the time when an offer is most likely to be made.
Indeed there are two major racing calendar days the bookies look forward to, The Cheltenham Festival and Royal Ascot. This year mobile gambling will be the enjoy the biggest increase in betting as the platform offers punters the quickest opportunity to place a bet.
With the new POC tax from the UK government and betting shops on the decline suffering from the huge increase in online betting companies such as Ladbrokes are hoping for a very good week. Also the latest rumours on Ladbrokes are that a private consortium for £1.6billion or Paddy Power will show their hand and make a formal offer some time shortly after the Ascot meeting.
Insiders believe that the private consortium could trump Paddy Power in acquiring Ladbrokes with a bigger offer and also at the same time a solid focus on strengthening its online presence. It is not clear who is leading the consortium bid but rumour has it that it is a former senior executive from Ladbrokes.
With new Ladbrokes boss Jim Mullen’s strategy for the business to be announced at the end of June which is likely to focus on its digital and online operations, this will be the time when an offer is most likely to be made.
June 10, 2015
PokerStars plans huge advertising campaign in NJ launch
Rumours swirl around PokerStars that the company is planning a huge advertising & marketing campaign to coincide with their arrival in New Jersey. CEO of Amaya Gaming David Baazov previously stating that he believes the online poker giant will finally receive its long overdue license to operate online poker in the state with its land based partner Resorts Casino within the next 90 days or less.
No exact figures are known but when the Golden Nugget launched their online gambling platform Thomas Winter their head of online gambling said the firm spent some $60 million in advertising & marketing in the first four months of launch. That number has now dwindled to about $1 million a month now.
However with PokerStars by far the most recognized online poker brand even thou they have been out of the US for some years now, the online poker giant wants to announce their new arrival with a bang. Some observers say the company will spend some $100 million in the early months ensuring all New Jersey online players now PokerStars is back.
With the massive budget PokerStars is believed to have on their launch in New Jersey not all online operators in the state are scared of the impact, in fact many hope that it will again liven up the market and get more players online because of the increased advertising.
No exact figures are known but when the Golden Nugget launched their online gambling platform Thomas Winter their head of online gambling said the firm spent some $60 million in advertising & marketing in the first four months of launch. That number has now dwindled to about $1 million a month now.
However with PokerStars by far the most recognized online poker brand even thou they have been out of the US for some years now, the online poker giant wants to announce their new arrival with a bang. Some observers say the company will spend some $100 million in the early months ensuring all New Jersey online players now PokerStars is back.
With the massive budget PokerStars is believed to have on their launch in New Jersey not all online operators in the state are scared of the impact, in fact many hope that it will again liven up the market and get more players online because of the increased advertising.
NetEnt signs agreement for bwin.party & Borgata brands in NJ
NetEnt has signed its first US customer agreement for the delivery of a full suite of multichannel online casino games to bwin.party and Borgata brands in New Jersey. bwin.party operates New Jersey’s market leading online gaming platform, which supports the Borgata Casino, Borgata Poker and PartyPoker brands.
As the Company has already announced, NetEnt has applied for a license to offer its games in New Jersey, and is awaiting approval from the New Jersey Division of Gaming Enforcement to commence operations, while its application for a full license is under review.
Björn Krantz, Managing Director of NetEnt Americas LLC, comments: “We are very excited and proud that Borgata and bwin.party have selected NetEnt for the delivery of premium multichannel desktop and mobile games in New Jersey. I am confident that we will be able to support Borgata and bwin.party in their ambitions to provide the very best experience to their players. Subject to approval from the Division of Gaming Enforcement, all parties are now collaborating closely to secure a successful integration and preparation for a commercial launch.”
Jeffrey Haas, Group Director, Poker & Director, USA at bwin.party, comments: “It is our goal to deliver the best online casino experience to our customers throughout New Jersey. The addition of premium and inventive gaming content from the renowned NetEnt stable is another significant step in helping us meet that objective”.
Steve Nathan, Vice President of Marketing for Borgata, comments: “We are very impressed by NetEnt’s performance in Europe, and their ability to deliver the highest degree of portfolio innovation and creativity. We are excited to bring that experience to our customers, and look forward to the day we can go live with the first set of NetEnt multichannel games.”
As the Company has already announced, NetEnt has applied for a license to offer its games in New Jersey, and is awaiting approval from the New Jersey Division of Gaming Enforcement to commence operations, while its application for a full license is under review.
Björn Krantz, Managing Director of NetEnt Americas LLC, comments: “We are very excited and proud that Borgata and bwin.party have selected NetEnt for the delivery of premium multichannel desktop and mobile games in New Jersey. I am confident that we will be able to support Borgata and bwin.party in their ambitions to provide the very best experience to their players. Subject to approval from the Division of Gaming Enforcement, all parties are now collaborating closely to secure a successful integration and preparation for a commercial launch.”
Jeffrey Haas, Group Director, Poker & Director, USA at bwin.party, comments: “It is our goal to deliver the best online casino experience to our customers throughout New Jersey. The addition of premium and inventive gaming content from the renowned NetEnt stable is another significant step in helping us meet that objective”.
Steve Nathan, Vice President of Marketing for Borgata, comments: “We are very impressed by NetEnt’s performance in Europe, and their ability to deliver the highest degree of portfolio innovation and creativity. We are excited to bring that experience to our customers, and look forward to the day we can go live with the first set of NetEnt multichannel games.”
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