April 17, 2009

888 ties with 192Business for global ID checks

888 has signed up ID verification specialist 192business to use its global ID check solutions as part of its player acquisition strategy.

The operator will use 192’s Check-ID solution to verify player identity data during the account-creation process and to counter ID fraud and underage gambling, and also help to detect and disrupt money laundering.

“Player verification enables us to go into new markets safely and responsibly” explained Ruth Tanami, director of responsible gaming at 888. “It not only minimises paper-based player identity checking that impairs the customer experience, but maintains our commitment to being a socially responsible operator by preventing underage players accessing our gaming sites,” she added.

Eran Gonen, senior vice president at 888, called the new player verification technology from 192business a “critical tool for 888” for its expansion into new markets.

David Pope, director at 192business, said: “It’s great that we can help leading operators implement faster and safer player acquisition processes.“

192’s ID and authentication solutions are also used by other leading operators in online gaming sector, including PKR and PartyGaming.

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