bwin.party digital entertainment plc has launched a number of new branded online gaming services in Italy under the bwin, Party and Gioco Digitale brands, following the introduction of cash game poker and online casino games in the Italian market.
bwin.party said that the launch of Italian cash game poker and casino follows the award of the requisite licenses from the Italian regulator, AAMS.
The new services for cash game poker and table based casino games have been launched under the bwin, Party and Gioco Digitale brands - PartyPoker.it, bwin.it, GdPoker.it and Giocodigitale.it.
bwin.party added that further branded offerings are expected to be launched over the coming weeks.
“We are delighted to have been one of the first operators to launch these new services,” said Jim Ryan and Norbert Teufelberger, co-CEOs of bwin.party. “Cash game poker is by far the most popular format and through our excellent software, we can now provide Italian customers with the very best in both tournaments and cash games and look forward to consolidating our already strong presence in the Italian market where, according to AAMS data, the Group's poker brands command over 16% combined market share.
“The launch of our casino offer in Italy should provide an exciting new revenue stream for us, and we look forward to leveraging our strong market position in other products over the coming months.”
The new launch expands the company’s existing licensed activities in Italy which includes online sports betting, skill games (including tournament poker) and online bingo.
No comments:
Post a Comment