The clearest shifts in the UK gaming landscape recently have been technological with mobile, rightly, taking most of the plaudits. But there are also many other areas both from a platform point of view and an operator perspective that have been neglected. Oddly, the online gaming operators most profitable platform, the casino, has been the one that has suffered most from a lack of innovation despite the arrival of mobile and tablet to the party.
Following Bodog UK’s receipt of a remote gambling software licence from the UK Gambling Commission in July of last year, technological development has been a key focus of Bodog UK’s business objectives and it’s latest step forward in this regard sees Sathish Seshadri appointed Software Development Director having held several roles previously including Director BI Development. Sathish said ‘this is a great opportunity to realign development with business priorities and objectives’. One of Sathish’s core projects will be to work closely with the newly appointed Head of Casino, Adam Joseph, to expand this key product offering.
CTO, Stefan Matthews, enthused: “Mixing the innovative nature of the existing members of the business with a strengthened tech team will see a huge change in our business model and underpins fundamental improvements in our sportsbook and casino production systems as we approach Euro 2012. Sathish has the experience both from a gaming background and an IT background to take these platforms to the next level.”