UltimateBet, the online poker site owned by Tokwiro Enterprises and a member of the Cereus Network, has signed a sponsorship agreement with Canadian National Hockey League team the Calgary Flames, integrating tickets in its games into its promotional activities.
The agreement includes provision for UltimateBet's logo to appear on dual rinkboards at the Flames' home arena when the Alberta team takes to the ice against the Toronto Maple Leafs on January 2nd, 2010.
To celebrate the Calgary collaboration at eight home games during the month of January, UB.net is giving U.S. and Canadian players a chance to earn one of four pairs of prestige tickets to attend the NHL match up between the Flames and the Ottawa Senators at Pengrowth Saddledome on March 11th.
Players with a penchant for first class hockey who want to benefit from the promotions can participate in one of eight daily UB.net online poker satellite tournaments, where the top 100 players from each qualifier will win a seat into a Sunday Main Event, details of which are available on the UltimateBet website.
Starting on Sunday, January 3rd, the Texas Hold ‘em satellites will take place every Sunday through Saturday throughout the month, at three hour intervals intervals from 6am until midnight. Each UB.net Calgary Flames Main Event awards the winner with the top prize of two tickets to the Flames Vs Senators game, plus $1 000 cash for travel expenses.
An additional pair of tickets to the luxury hospitality suite at the Flames V. Senators ‘face-off' will be given away on location at one of the eight home games. The random lucky in-arena winner will go head to head on the Jumbotron with a pre-recorded Phil Hellmuth in a hockey-trivia game of "Truth" or "Bluff". If the challenger can beat the Poker Brat at correctly guessing which facts are true or false, then the tickets are theirs for the taking.